You know when you happen upon something that is so fabulous, you can't believe you'd never heard of it before? Lula magazine, launched in the UK by fellow Canadian Leith Clark, is packed full of gorgeous, whimsical fashion photography. Unlike a typical fashion mag, which has three shoots at most, Lula is cover-to-cover eye candy - even the articles and interviews are accompanied by fantastic-looking imagery. The $14 price tag might seem a little hefty but this is no quick flip-through - it's a collector's item. Yet another magazine to add to my ever-growing collection. The fourth issue is currently on newsstands and I'm kicking myself for missing the first three; lulamag.com.
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